How to make friends and influence people…or not

29 May

As Brentford fans wait for the managerial void to be filled (May 30th being Mark Warburton’s last day in that role) there was plenty going on elsewhere yesterday as Southend United and Charlton Athletic did their best to alienate league rivals and supporters respectively. Meanwhile, the rumour mill was linking Everton and Brentford, again, although this time with a player moving away from Griffin Park.

First up though, social media. I’ve long had a sense of nervous trepidation when clubs use their official ‘twitter’ accounts for (alleged) comedy purposes or ‘getting down with the kidz’. At best it falls flat on it’s face in a cringeworthy mess; at worst it is nothing more than bullying. Very few get it right.

I’ll spare you another lecture on #trophyfriends – our own efforts in this field are legion (whether through the official club account or employees stating their opinions regarding the team). That said, Mark Warburton and (especially) Matthew Benham seem the exception to this rule with the latter providing a number of genuinely amusing moments over the season and his use of cryptic video clues to reveal transfer news.

Matthew Benham - genius and winner of social media

Matthew Benham – genius and winner of Twitter.

Then Charlton Athletic came along and seemed to buck the ‘official trend’ . Their comment when all at the Goldsands were celebrating a promotion for Bournemouth stopped the football world dead in its tracks and made us all think….what if? This, from the club that had earlier released the security camera footage of a couple ‘scoring’ on the centre spot after breaking into The Valley (not a euphemism) – later revealed to be a stunt to promote pitch hire.

Charlton Athletic - former kings of twitter

Charlton Athletic – former kings of twitter

Then yesterday it all came crashing down.

Seemingly, the club have taken exception to one of their supporters having the temerity to suggest they invest more on the pitch than off it. Putting aside his grammatical faux pas (‘there’ rather than ‘their’ ranks alongside ‘expresso’ as typos to infuriate) was there any other reason to respond in such cutting fashion? Moreso, via that most heinous of social media weapons – a meme (surely something which should be outlawed by the Geneva convention)?

Putting down their own fans - via meme….

Putting down their own fans – via meme….

But if this act of humiliating/bullying (delete as applicable) a supporter in front of thousands was bad enough, Southend United went one better (or should that be worse?) in regards to Leyton Orient.

In a time when we are, rightly, being constantly asked to show respect on and off the pitch, they’ve really let things fester after a spat that seems to have started in February. Revenge may be a dish best served cold but this is nothing more than kicking a fellow team in the nuts when they are down. Let’s see if they live to regret this in 12 months time…

Southend United - gracious winners

Southend United – gracious winners

As for Brentford and Everton, several news sources were suggesting the Goodison Park team are showing an interest in England U-20 star, Moses Odubajo. Hopefully, this is just one of the numerous rumours floating around cyberspace that we will be deluged with as the papers desperately look for something to talk about over the summer months.

Moses has made a fantastic step up from League One to the Championship; moreso, as somebody who started as a winger and had to be shifted to right back after injury to Alan McCormack – a position he went on to occupy for the rest of the season.

Mind you, it shows how well we have done even for it to be suggested that Everton are looking at a player form the Brentford first team, rather than us raiding their youth system as has happened so many times in the last few seasons.

And finally, in the latest updated from the FIFA scandal, Sepp Blatter released another statement saying that he was totally unaware of any wrongdoing and couldn’t possibly be expected to police FIFA. Or, rather, football as he conveniently removed as much reference to his own, allegedly, corrupt organisation as was possible.

In the end it all ended up sounding a little bit ‘Bart Simpson’…

Any excuse to crowbar The Simpsons into this blog.

The amalgamated Last Word season compendium: Tales from the football village (from Saunders territory to unchartered ground), is now available to download onto Kindle (and other electronic reading device) in full.

Running from July 2014 – May 2015 it contains some additional material and is available for less than the cost of a Griffin Park matchday programme. Including all the info on our own social media highs and lows, along with a full review of the season just gone, it’s the e-book that nobody is talking about – but that you might well enjoy.

   

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