Crap hashtags. It’s not just Brentford. We’ll get to the first part of the Rotherham United preview and player news momentarily but I have to start with last season’s Championship rivals Bournemouth who, of course, are now gracing the Premier League. You may have heard mention of this.
Fair play to them for getting there and the start they have made. I can only doff my hat in admiration. With Watford and Norwich in similar form it shows just how tough a breeding ground the Championship is and, equally, how well Brentford did last season to keep pace with the eventually successful triumvirate.
In Eddie Howe, Bournemouth have a manager coveted by many and who their supporters worship (sound familiar?). So yesterday’s news that he has signed a contract extension which should see him at the Goldsands until 2020 was met with rapture by Cherries fans and the club. So much so that they even used the seemingly compulsory modern medium of a Twitter hashtag to help spread the word. #Eddiesigns
#Trophyfriends. #Novemberkings. #Bignewambitions . Brentford have had our share of these cringeworthy horrors over the last season or so but, for once, it wasn’t us. #Eddiesigns may not be that bad on the surface until you actually look at.
Rather than one of England’s hottest managerial properties, it makes him sound more like a local decorator or sign writer. My automatic reaction was that it was the sort of thing to be found on the side of a white van parked outside a less salubrious Pokesdown boozer. Still, Bournemouth are in the Premier League and we aren’t. One can only imagine what ‘official’ twitter would have come out with had we been in their shoes.
That said, we’re doing our best to get there over the next three years and this season’s attempt begins again on Saturday with the visit of Rotherham United. One player who won’t be in contention is young right back Josh Clarke who has impressed many after making the step up from the youths.
Despite a baptism of fire in a position he had hardly played, he genuinely looks like one for the future. He really has been a rare highlight in what has been a generally bleak start to the campaign but has now been loaned out to Martin Allen’s Barnet. This, from a position where my own sources close to the club suggest he was close to even being released over the summer.
Hopefully this will be simply to gain league experience rather than with a view to permanent exit. With Max Colin still on the road to recovery, it would suggest Alan Mac is now locked in at full back until that time. Or Josh returns. Let’s hope we see him again soon.
Still, if Josh has left (for now) there was some good news from the world of twitter as Jota has confirmed, without the use of hashtags, that he is ever closer to a first team comeback. This, certainly, news that seems to have been as popular as that from the South coast and an update that had me smiling.
His departure was the one I feared the most over the summer and so I was chuffed to bits when he stayed. Not so when he was spannered by Jonathan Douglas in the season opener against Ipswich. Those next few weeks can’t come soon enough.
But if Jota had ‘tweet of the day’ from a playing perspective, off the field that honour goes to @RoxethMyLord. The long time Beesplayer enthusiast and social media guru posted this gem to get the imagination into overdrive.
And finally, the new video. Presumably you’ve all seen it? Thoughts? On the one hand, a beautiful piece of über-slick PR designed to remind us that the season is restarting following the international break.
On the other hand, an über-slick piece of propaganda designed to remind us that the season started with somewhat of an implosion. However, let’s all put it behind us for a new beginning after our brand of woeful crab football, the pitch malfunction, managerial debacle and FFP related player sales.
I’m all for the later aspiration but it boils down to one thing. What we do on the pitch.
All the crumby hashtags and fancy videos count for nothing if your team can’t win. Likewise, three points and I’ll forgive us anything.
Which will it be? See you Saturday when we find out.