Tag Archives: Bochum

Could we go one better with next season’s third shirt? A groundbreaking opportunity awaits.

5 Feb

Finally. 24 hours after the majority of our Championship rivals, Brentford get the chance to get back into action. And what a test it will be, against league leaders Brighton and Hove Albion. Although, of course, that should now read ‘former’ league leaders after Newcastle United regained top spot on Saturday.

With third place Reading also picking up a point yesterday afternoon, the pressure will be on the Seagulls to really go for broke. Brentford, of course, will be looking to build upon Tuesday night’s tonking of Aston Villa. We looked at the forthcoming challenge in the previous column which you can find here.

However, today I wanted to mention the Football v Homophobia (FvH) campaign. Don’t worry, this is no attempt at cod moralising or patronising anybody. The last thing anybody needs, the LGBT community especially, is an article that goes all preachy.

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Yet with February being designated the international month of FVH, today’s game with Brighton has been selected in support of the campaign. You can read more about this on Brentford official where the article notes that as many as 72% of fans have heard homophobic abuse at football matches.

Thankfully, and as we’ve mentioned many times before, at Brentford this would seem to be very much the exception rather than the rule. Aside from an odd incident at Newcastle United this season from a few of the visiting fans, this isn’t anything I’ve encountered before. Home or away. It’s just one of the many reasons I’m glad I can bring my son,family and friends to Griffin Park.

And so, despite no real issue of homophobia at Brentford, the club continue to back the campaigns and make all the right noises. We support the rainbow laces promotion, print the statements on the website whilst the excellent matchday programme will, no doubt also contain similar messages today. Likewise, we also have the @LGBT_Bees group on Twitter who are well worth a follow.

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Harlee Dean shows his support earlier in the season

Yet, equally, it does sometimes feel a little bit like lip service and some clubs going through the mentions. That’s no disprespect to Brentford, who certainly push the right buttons, but more an observation about football in general. How do a club really nail their colours to the mast? Or, rather, their kit?

German club VfL Bochum have long been noted amongst supporters for their late 90s kits, which sported the rainbow colours so closely associated with the LGBT community on one half of the chest. Yet whatever the connotations of this colour scheme, this  was no precursor to the FvH campaign.

Instead it was a case of taking sponsorship to Coventry City levels (the Sky Blues famously attempting to bypass football regulations by incorporating Talbot’s ’T’ directly into their early 80’s kit design). The rainbow colour scheme was actually that of club sponsors Faber, who ran the German lottery. However well meaning this shirt may be considered by the casual observer, it was chosen for nothing more than commercial gain.

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The Bochum kit (with Faber logo inset)

But it did get me thinking. Why not introduce the rainbow colours to a shirt? Even just for one match ? Event specific shirts are hardly uncommon these days and it would be a wonderful way to bring awareness to a new level. Nobody could deny the that the Bochum effort got people talking, even if for the wrong reasons.

One can only presume that contractual / commercial reasons would probably get in the way of such an enterprise before it got off the drawing board. Yet if any club and Adidas wanted to lead the way in throwing their support behind the FvH campaign, then what a groundbreaking way to do it? Even if just by tweaking the colour scheme on the famous shoulder stripes?

Bochum have shown this could be done, albeit by accident. How about Brentford do it for real ?

I’d be proud to wear this or some similar variant. Even if it was for one night only.

Would you?

 

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Could this be in Bob’s locker next season?

Nick Bruzon

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